It’s Not Just Any Haircut, It’s SuperCuts

SuperCuts is a hardworking brand, with over 2,600 salon locations nationwide.

Our task was to create a compelling national film campaign with two clear key takeaways: SuperCuts is fast and efficient, so you can get a haircut and get right back to whatever you were doing.


We also refreshed the vibes in-store and on social, with hundreds of beautiful images shot by JUCO and deployed throughout the brand ecosystem.


Made With

Amanda Burger, Harry Orton, Christine Call, Mike Farell

FILM:

Director: Connor Byrne

Editor: Katie Turinski

Producer: Leah Donnenberg

Music: Mean Machine

Colorist: Aubrey Woodiwiss

PHOTOGRAPHY:

Photographers: JUCO (Julia Johnson & Cody Cloud)

Producers: Ali Berk, Clarissa Garrett

Retouching: Feather Creative